Anytime, anywhere

Anytime, anywhere

We want to offer people great eating and drinking experiences by providing the right product, in the right format, at the right moment. To improve choice and on-the-spot convenience, we have expanded our presence across all places where people go to shop or like to eat and drink—serving their needs whether via online ordering or for an impulse buy in local stores or food outlets.

We want to offer people great eating and drinking experiences by providing the right product, in the right format, at the right moment. To improve choice and on-the-spot convenience, we have expanded our presence across all places where people go to shop or like to eat and drink—serving their needs whether via online ordering or for an impulse buy in local stores or food outlets.

X2

Our ambition is to double our sales in e-business channels from €1bn in 2018 to €2bn by 2020.

Serving life on the move

Most of product innovation in our dairy and plant-based offer consisted of on-the-go and single serve formats in 2018. With high-protein yogurt pouches and drinks, probiotic shots, ready-to-drink coffee and indulgent treats, we make it easier for people to make a healthier choice on every occasion.

Chilled and where you want it

We added 33,000 refrigeration units in stores across Latin America and Asia where consumers like to enjoy one of our refreshing drinks. We continued to expand our coverage in the U.S. too: thanks to a new partnership, evian is now on shelves in 250,000 convenience stores across the country.

Organic at your door

 

10% of our Happy Family Organics baby food and formula sales are purchased online. In 2018, Happy Family continued to grow at double digit pace, ahead of the baby consumables category. In the U.S., we have worked with partners like Amazon to get closer to parents and tailor our product assortment, information and offers. This has led to new direct-to-consumer programs like our Happy Bundle selection of baby food and snacks. We have also introduced Happy Family Organics in China to offer an organic choice to Chinese millennial parents.

Jacques Ponty,

General Manager of Mexico

Home Office Delivery

Home hydration in one click

“Over 50% of Danone’s water volumes worldwide are sold in reusable packaging and we are continuously seeking new ways to develop alternative reuse or delivery models to optimize our use of packaging materials. In Mexico, thanks to smart technology, we are making it simpler and more convenient for consumers to have jugs refilled every week. Through Bonafont digital serving platform, they can easily order multi-liter jugs or Bonafont bottles to be delivered directly at home."

Always online and available

 

To help parents give their babies a healthy start in their first 1,000 days— from conception to two years old—we are committed to helping them make informed choices about nutrition, where and when they look for support. To always be available, our brands like Nutricia and Aptamil are forging closer connections via social media, online platforms and carelines. Whatever the need or question, we provide the relevant answer, from nutritional advice to product information.

 

Photo credit : Fotolia (Kzenon)